Smith & Associates Insurance of Thudner Bay

Insuring Your Peace of Mind Since 1946


Personalized, Professional Service

That's exactly what you get at Smith & Associates Insurance. Part of that is because we are a broker. Rather than be tied to one family of insurance policies, we can work with you to find exactly the right coverage.

We are professional insurance advisors. We sit down with you to review your insurance needs and present you with options. Whether you're insuring your home, your car, your recreational properties and vehicles, or your business, Smith & Associates can recommend the best fit of coverage and premiums available. We'll work with you to create custom solutions to meet your coverage needs as well as your budget. We also offer many specialty insurance plans like Pet Protection and Luxury Home Insurance – anything to make sure your fully protected.

It’s what we’ve been doing since 1946.

Meet Our Team >>


Lorne A. Smith opened our business in 1946, then known as E.L. A Smith Agencies.  Since then the company has grown by helping residents of Northwestern Ontario buy home, auto and business insurance.  Our name changed to Smith and Associates, and in 2008,  Mary Ann Chicorli and Greg Jarvis took ownership of the firm jointly with Equisure Financial Network.

Today we have over 15 licensed brokers dedicated to carrying out our mission; to provide our clients with the best coverage possible at a fair and reasonable price.  We continue to operate one of the largest and most trusted insurance brokerages in Thunder Bay and Northwestern Ontario.

Find out more about our HomeAutoRecreational, or Commercial insurance services, or give Smith & Associates Insurance a call today.

Smith & Associates Insurance is a member of the Registered Insurance Brokers of Ontario (RIBO), the Insurance Brokers Association of Ontario (IBAO), and the Insurance Bureau of Canada (IBC).